Plants, Lawns and Plant Care
May 2022 Trading Focus (Archived)
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Each month, Insight DIY uses Kaiasm to track 2,623 things people ask for in the UK plants, lawns & plant care sector, expressed in 24,027 different ways. We then track how well this demand is met by 5,278 market competitors.
In addition, this month we focus on four key retailers: Homebase, Interflora, Patch Plants and Screwfix.
How well is your business doing this month?
Published 20th June 2022
Data range: 13 weeks to 28th May 2022
Our tracking revealed that these websites won the greatest share of demand in the plants, lawns and plant care digital space.
Key rises and falls over the last four weeks are highlighted in blue and yellow respectively.
1) Market Leaderboard Top 30
Published 20th June 2022
Data range: 13 weeks to 28th May 2022
This chart displays the overall changes in online customer demand in the plants, lawns and plant care arena.
2) Demand Trend
3) Focus on May 2022
The first of this series of five graphs tell us the variation in customer goals compared to the previous month. ‘Weed control fabric’ is up. ‘Artificial grass’ is down.
The subsequent four graphs individually reveal which rises and falls in demand most affected four specific DIY retailers: Homebase, Interflora, Patch Plants and Screwfix. Click on the arrows to the left of the ‘Rises & Falls’ title to see each graph and gain valuable insight into the relative strengths of each business.
The top 20 movers, positive and negative.
Rises & Falls
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Previous Monthly Leaderboard for Plants, Lawns and Plant Care
Compare the May 2022 leaderboard to an earlier detailed monthly focus on plants, lawns and plant care – our leaderboard from May 2021.
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